The basics of Search Engine Optimisation
A simple do-it-yourself guide
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Finding the right words is hard, but finding the right ones to use on your website is even harder. This is one of the most important aspects of Internet marketing, and one that we don’t take lightly here at Clever Marketing. If you choose the wrong keywords or phrases for your website - or if you choose none at all - then you can wave goodbye to all those potential customers scouring the Internet for your service |
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The keyword meta tag is dead! Despite of that fact many self declared 'SEO professionals' still try to sale the idea of writting meta tags and actually charge for that. Find out why this a complete waste of time and money. |
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Providing the user with unique and valuable information about a specific topic is the single most important ingredient of a successful website. Unfortunately it is the part most website owners do not take serious enough. |
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I still see people paying a lot of money to search engine submission services who will submit their pages to thousands of search engines for one "low price." Find out in this section the most effective ways to get listed in search engines without having to pay for submission service. |
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I am sure you have been approached on numerous occasions to advertise on so-called portal websites. You may have tried some and you might even have been successful with some. A simple guide to the most important aspects. |
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The question of whether or not to use frames when designing a website seems to be as old as time, or at least as old as frames themselves! A framed site very often makes for an easily updated website, and many designers opt to use frames for this reason. Howwver using frames means all too often the death penalty for a site. |
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